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Facebook introduces new ad metrics and promises that more are coming

Facebook introduces new ad metrics and promises that more are coming



ย Facebook says itโ€™s introducing a number of new measurements for businesses that buy ads and own Facebook Pages. Last year, the company admitted that it had been misreporting some metrics โ€” individually, none of the mistakes seemed particularly serious, but cumulatively, they created the impression that the company needs to work harder on transparency for advertisers. (Itโ€™sโ€ฆ Read More



Source: techCrunch

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