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Adjust expands its anti-ad fraud tech by acquiring Unbotify

Adjust expands its anti-ad fraud tech by acquiring Unbotify Adjust, a Berlin-headquartered company focused on mobile ad measurement and fraud prevention, is acquiring bot detection startup Unbotify. Founded in 2012, Adjust has become increasingly focused on ad fraud, and in fact created an industry group called the Coalition Against Ad Fraud a […]

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Google warns app developers of three malicious SDKs being used for ad fraud

Google warns app developers of three malicious SDKs being used for ad fraud A few days ago, Google removed popular Cheetah Mobile and Kika Tech apps from its Play Store following a BuzzFeed investigation, which discovered the apps were engaging in ad fraud. Today, as a result of Google’s ongoing investigation into the […]

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