Checkout
Cart: $0.00 - (0 items )

Get popcorn for iOS 13’s privacy pop-ups of creepy Facebook data grabs

Get popcorn for iOS 13’s privacy pop-ups of creepy Facebook data grabs Privacy-minded changes to smartphone operating systems which foreground the background activity of third party apps are helping to spotlight more of the surveillance infrastructure deployed by adtech giants to track and profile human eyeballs for profit. To wit: iOS 13, […]

Read More

How to get people to open your emails

How to get people to open your emails Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com. More posts by this contributor How to get your ads working, and whether PR […]

Read More

How to get your ads working, and whether PR is worth it

How to get your ads working, and whether PR is worth it Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com. More posts by this contributor How to get your ads […]

Read More

How to work with top influencers and avoid ad blockers

How to work with top influencers and avoid ad blockers Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com. More posts by this contributor The secret of content marketing: avoid high […]

Read More

Why am I seeing this ad? AI, ML & human error in advertising

Why am I seeing this ad? AI, ML & human error in advertising Adam Zelcer Contributor Share on Twitter Adam Zelcer founded the advertising company Adboy.com. Ad platforms create equal opportunities for businesses but not equal outcomes. They’re mostly marketed as self-service and easy to use, however, there are new features added […]

Read More

Spirable refuels with $7.4M to serve more personalized video ads in the US

Spirable refuels with .4M to serve more personalized video ads in the US London based adtech startup Spirable has closed a £6M Series A. The round was led by Smedvig Capital, with existing backers Frontline Ventures, Downing Ventures and 24 Haymarket also participating. The startup is one of several playing in the […]

Read More

IAB proposes a new tracking alternative to the cookie

IAB proposes a new tracking alternative to the cookie The Interactive Advertising Bureau’s Tech Lab is calling for a new approach to online tracking, one that would replace the long-lived cookie. In a lengthy post, the IAB Tech Lab’s Jordan Mitchell runs through the history of tracking, describing the cookie as “a […]

Read More

Mental health websites in Europe found sharing user data for ads

Mental health websites in Europe found sharing user data for ads Research by a privacy rights advocacy group has found popular mental health websites in the EU are sharing users’ sensitive personal data with advertisers. Europeans going online to seek support with mental health issues are having sensitive health data tracked and […]

Read More

Mozilla flips the default switch on Firefox tracker cookie blocking

Mozilla flips the default switch on Firefox tracker cookie blocking From today Firefox users who update to the latest version of the browser will find a pro-privacy setting flipped for them on desktop and Android smartphones, assuming they didn’t already have the anti-tracking cookie feature enabled. Mozilla launched the Enhanced Tracking Protection (ETP) […]

Read More

Experian makes strategic investment in location data company PlaceIQ

Experian makes strategic investment in location data company PlaceIQ PlaceIQ is announcing a strategic investment from credit reporting company Experian. CEO Duncan McCall said the investment is part of a growth round that PlaceIQ raised after divesting itself of its advertising business (which is being taken over by Zeta Global). He declined […]

Read More

Back to top