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Allbirds CEO Joey Zwillinger on the startup’s $100 million round, profitability, and SPAC mania

Allbirds CEO Joey Zwillinger on the startup’s 0 million round, profitability, and SPAC mania As people spend less time out in the world and more time daydreaming about when a vaccine will arrive, lifestyle shoes are only gaining traction. One obvious beneficiary is Allbirds, the San Francisco-based maker of comfortable, sustainable kicks […]

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As fashion has its metaverse moment, one app looks to bridge real and virtual worlds for sneakerheads

As fashion has its metaverse moment, one app looks to bridge real and virtual worlds for sneakerheads Fashion is having its moment in the metaverse. A riot of luxury labels, music, and games are vying for attention in the virtual world. And as physical events and the entertainment industry that depends on […]

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How Nike is making footwear to improve athletes’ efficiency for the Tokyo Olympics

How Nike is making footwear to improve athletes’ efficiency for the Tokyo Olympics Rae Witte Contributor Share on Twitter Rae Witte is a New York-based freelance journalist covering music, style, sneakers, art and dating, and how they intersect with tech. You can find her writing on i-D, The Wall Street Journal, Esquire […]

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Source: Nike has picked up Russell Wilson’s Tally/TraceMe in a rare acquisition

Source: Nike has picked up Russell Wilson’s Tally/TraceMe in a rare acquisition Nike has long been synonymous with premium sneakers and other sports gear, but now it seems that the company could be extending its brand into another area — digital media — thanks to the rumored acquisition of a Seattle-based startup. […]

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Nike launches a subscription service for kids’ shoes, Nike Adventure Club

Nike launches a subscription service for kids’ shoes, Nike Adventure Club Just in time for back-to-school shopping, Nike today officially announced its entry into the subscription service market with the launch of a “sneaker club” for kids called Nike Adventure Club. The new program is specifically designed to make shopping easier for […]

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Foot Locker invests $100 million in GOAT Group

Foot Locker invests 0 million in GOAT Group Foot Locker, the mostly mall-bound retailer of mass market sneakers, has invested $100 million in the sneaker marketplace and retailer of primarily rare and exclusive high-end athletic and lifestyle shoes, GOAT Group. The companies said that the investment would eventually lead to Foot Locker […]

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Shoes of Prey presses pause to select a business sale or pivot

Shoes of Prey presses pause to select a business sale or pivot Shoes of Prey, a Khosla Ventures-backed shoe retailer whose website let women customize footwear purchases by selecting the color and material of the sandals or pumps they wanted to order as well as the size, has announced it’s stopped taking […]

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Nike debuts its most ambitious SNKRS stash drop for the Championship Tour featuring Kendrick Lamar and SZA

Nike debuts its most ambitious SNKRS stash drop for the Championship Tour featuring Kendrick Lamar and SZA On a mild Thursday night at the Los Angeles Forum, Nike’s public relations team and a group of journalists from some of the country’s leading lifestyle, tech, and general interest websites gathered to see the […]

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