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WhatsApp Business app adds customer service features to its desktop and web apps

WhatsApp Business app adds customer service features to its desktop and web apps A year ago, Facebook-owned WhatsApp officially introduced its standalone app aimed at small business customers. Today, the WhatsApp Business app has grown to reach 5 million business customers, the company says. And now it’s making the app easier to […]

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Wish, Netflix, Uber and ~100 others testing WhatsApp’s new Business API

Wish, Netflix, Uber and ~100 others testing WhatsApp’s new Business API Earlier this month, WhatsApp announced the launch of its first revenue-generating enterprise product, the WhatsApp Business API. The API allows businesses to respond to messages from WhatsApp users for free up to 24 hours, then charges for any responses after that […]

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