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How Kobalt is betting on music’s middle class and DIY stars

How Kobalt is betting on music’s middle class and DIY stars Streaming services have made music ubiquitous, driving more exploration by consumers who don’t have to pay for each song or album individually. Musicians are correspondingly able to find their own niche of fans scattered around the world. (This is the third […]

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How Kobalt is simplifying the killer complexities of the music industry

How Kobalt is simplifying the killer complexities of the music industry Backed by over $200 million in VC funding, Kobalt is changing the way the music industry does business and putting more money into musicians’ pockets in the process. In Part I of this series, I walked through the company’s founding story […]

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How a Swedish saxophonist built Kobalt, the world’s next music unicorn

How a Swedish saxophonist built Kobalt, the world’s next music unicorn You may not have heard of Kobalt before, but you probably engage with the music it oversees every day, if not almost every hour. Combining a technology platform to better track ownership rights and royalties of songs with a new approach […]

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Digging into the Roblox growth strategy

Digging into the Roblox growth strategy Could Roblox create a new entertainment and communication category, something it calls “social co-experience”? When it was a small startup, few observers would have believed in that future. But after 15 years — as told in the origin story of our Roblox EC-1 — the company […]

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How Roblox avoided the gaming graveyard and grew into a $2.5B company

How Roblox avoided the gaming graveyard and grew into a .5B company There are successful companies that grow fast and garner tons of press. Then there’s Roblox, a company which took at least a decade to hit its stride and has, relative to its current level of success, barely gotten any recognition […]

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Pokémon GO and the April Fools’ joke that made billions

PokĂ©mon GO and the April Fools’ joke that made billions It’s the morning of March 31st, 2014, and the Google Maps team is about to release its April Fools’ Day gag to the world. It wasn’t the first time this team had goofed around with an April Fools’ day joke. Google, as […]

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How a Google side project evolved into a $4B company

How a Google side project evolved into a B company How did Niantic happen? How did the company behind PokĂ©mon GO and (soon) Harry Potter: Wizards Unite come to be? When anyone talks about Niantic, they generally mention that it’s “a Google spinout” and move on. As if that’s something that just […]

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Patreon’s future and potential exits

Patreon’s future and potential exits Through the Extra Crunch EC-1 on Patreon, I dove into Patreon’s founding story, product roadmap, business model and metrics, underlying thesis, and competitive threats. The six-year-old company last valued around $450 million and likely to soon hit $1 billion is the leading platform for artists to run […]

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