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Snapchat Spectacles 3 review: Pretty, pricey

Snapchat Spectacles 3 review: Pretty, pricey No one’s going to pay $380 for decent point-of-view video glasses and some trippy filters. But that’s kind of the point of Snapchat Spectacles 3. They’re merely a stepping stone towards true augmented reality eyewear — a public hardware beta for the Snap Lab R&D team […]

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Snapchat goes after retailers and DTC brands with new Dynamic Ads

Snapchat goes after retailers and DTC brands with new Dynamic Ads Snap today is announcing a new kind of advertising product, Dynamic Ads, that will help it to better attract ad dollars from retail, e-commerce, and other direct-to-consumer brands — a group that today thrives on Instagram. With Dynamic Ads, advertisers can […]

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Reddit now lets iOS users share to Snapchat

Reddit now lets iOS users share to Snapchat Reddit users can now share their favorite content from the site to Snapchat, thanks to a new integration that allows sharing of text, link, and image-based posts on iOS from Reddit’s “Safe for Work” communities. The move makes Snapchat the first platform partner that […]

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Zuckerberg misunderstands the huge threat of TikTok

Zuckerberg misunderstands the huge threat of TikTok “It’s almost like the Explore Tab that we have on Instagram” said Facebook CEO Mark Zuckerberg in leaked audio of him describing TikTok during an all-hands meeting. But it’s not. TikTok represents a new form of social entertainment that’s vastly different from the lifelogging of […]

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The portrait of an avatar as a young artist

The portrait of an avatar as a young artist Alice Lloyd George Contributor Share on Twitter Alice Lloyd George is an early stage investor based in New York and the host of Flux, a series of podcast conversations with leaders in frontier technology. More posts by this contributor Matt Cauble on changing […]

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Snapchat is adding in a 3D Camera Mode, the latest salvo in its feature race with Instagram

Snapchat is adding in a 3D Camera Mode, the latest salvo in its feature race with Instagram The newest version of Snap’s Spectacles already has a 3D feature that lets you see the world with immersive filter effects, and now the company’s flagship app Snapchat is levelling up. Today the company announced […]

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How to get your ads working, and whether PR is worth it

How to get your ads working, and whether PR is worth it Julian Shapiro Contributor Share on Twitter Julian Shapiro is the founder of BellCurve.com, a growth marketing agency that trains you to become a marketing professional. He also writes at Julian.com. More posts by this contributor How to get your ads […]

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Loot boxes in games are gambling and should be banned for kids, say UK MPs

Loot boxes in games are gambling and should be banned for kids, say UK MPs UK MPs have called for the government to regulate the games industry’s use of loot boxes under current gambling legislation — urging a blanket ban on the sale of loot boxes to players who are children. Kids […]

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Spotify users can now share music and podcasts to Snapchat

Spotify users can now share music and podcasts to Snapchat Spotify users can now share their favorite music and podcasts with friends on Snapchat, the company announced this morning, with added support for sharing a song, playlist, artist profile, or podcast either directly to your friends on Snapchat or to your Snapchat […]

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How to use Amazon and advertising to build a D2C startup

How to use Amazon and advertising to build a D2C startup Matt Altman & Tyler Elliston Contributor Matt Altman runs the Amazon practice area for VMG Ignite, an eCommerce consultancy that helps early to mid stage CPG companies achieve growth. Tyler Elliston is the founder of VMG Ignite. Clients include Sun Bum, […]

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